About us

Butler County Tourism & Convention Bureau is a non-profit organization designed to attract visitors to Butler County, Pennsylvania.  Operating on a budget of approximately $2 million, the Bureau is funded by a tax on hotel stays and generates millions of dollars in revenue from visitor spending.  The county’s top attraction is Moraine State Park which receives more than 2 million visitors each year.  Another “claim to fame” is the county seat, Butler, which is the birthplace of the Jeep.  Each June, thousands of Jeep enthusiasts flock to the area for the Bantam Jeep Heritage Festival.

  • Visitors spent $593.7 million in Butler County in 2017
  • Tourism provides more than 4,000 jobs in Butler County
  • The number of hotel rooms in Butler County has increased from 1,409 in 2009 to 2,948 at the end of 2018

Founded in 2002, The Board of Commissioners of Butler County has designated the Butler County Tourism & Convention Bureau as the official tourism promotion and development organization for Butler County, Pennsylvania. It is comprised of a variety of members including agritourism, fairs and festivals, golf, history, great outdoors, arts and culture, family fun, dining, shopping and accommodations.

The vision of Butler County Tourism & Convention Bureau is to promote tourism in Butler County.

The mission of Butler County Tourism & Convention Bureau is to promote Butler County, PA, as an attractive tourism and business destination.

The bureau is governed by a board of directors with various activities recommended and implemented by standing committees. The organization is funded by a county hotel tax, membership dues, state tourism matching grants and other cooperative programs.

The bureau creates an annual visitors guide as well as specific target brochures, plus two calendar of events brochures each year. The bureau’s staff can be contacted by calling 866-856-8444.


Board of Directors

Roxann Booser, Chair
The Maridon Museum
Representing: Arts & Culture

Andrew Allen, 
Vice Chair
Armstrong Farms
Representing: Agriculture

Ed Tanski, 
Buttercup Woodlands Campground
Representing: Camping

Nancy MacFarlane, 
The Perfect Piece Home Furnishings
Representing: Shopping


Chris Cole

Slippery Rock University
Representing: Conference, Meeting and Banquet Facilities

Wil Taylor

Jennings Environmental Education Center
Representing: Great Outdoors

Derek DeLucia

Star Transportation Group
Representing: Transportation



Zachary Shumaker

Representing: Restaurant, Catering & Concessions

Gregg Hartung
Mars Area Chamber of Commerce
Representing: Fairs, Festivals & Attractions/Family Entertainment

Rich Hixon
UPMC Lemieux Sports Complex
Representing: Sports




Jack Cohen, President   

After growing up in the Stanton Heights neighborhood of Pittsburgh, Jack Cohen moved to Cranberry Township in 1991. Noted as one of the fastest growing communities in the country, Jack was originally drawn to the area seeing it as an ideal place to live and the perfect place to raise a family. Discovering all the beauty and recreational treasures in the area soon followed and Jack fell in love with Butler County. read more


  • Amy Pack, Director of Tourism Development   
  • Debbie Crum, Director of Outreach
  • Barb Anderson, CMP, Sales Manager
  • Beth Paslawski, Director of Membership Recruitment and Development  
  • Brianna Kaiser, Sports Sales & Event Manager 
  • Allison Hixon, Event Coordinator 
  • Darlene Howley, Sales Administrative Assistant
  • Paula J. Slomer, Marketing and Media Manager   
  • Tiffany Hernandez, Public Relations & Communications   
  • Michelle Lowrey, Marketing Assistant 
  • Kiley Miranda, Marketing & Media Assistant
  • Ryan Morgan, Web Designer and Developer   
  • Leigh Baxter, Office Manager 
  • Megan Gayhart, Administrative Assistant
  • Joseph McMurry, Brochure Rack Distribution

The staff can be reached at:

Toll-free - 866-856-8444
Local - 724-234-4619


The Butler County Tourism Foundation, Inc. is a 501(c)(3) charitable organization for the betterment of Butler County. The foundation is run through Butler County Tourism & Convention Bureau.

Learn more about the Butler County Tourism Foundation.


You might see us around town!

Our Tourism Truck makes appearances in parades and at events throughout the year. Originally used in Vietnam as an ambulance, this 1967 Kaiser Jeep was later used around Harrisburg as a brush truck. When we purchased it, it was adorned with Smokey the Bear and an eye-catching lime green color, earning the nickname “Green Machine”. In an effort to promote tourism, we had a vehicle wrap and decorations put on it by Sign Innovation. Be sure to wave when you see it!